current drop
Drop 009 was made with cold weather and warm winter cheer in mind. Our idea was to send you a wine that could be opened on its own, or accompany all sorts of cold weather fare. Zinfandel is one of our go-to’s for versatility, and for some reason it just tastes particularly good in the coldest winter months.
Awkward Silence is approximately two thirds Zinfandel, and one third Petite Sirah, a combination which is sort of a modern day classic combination thanks in large part to Dave’s first wine project. There is plenty of brambly berry fruit in this wine, with some darker spice and chocolate notes that will play very nicely with typical holiday dishes. Also, there is so much effusive fruit in this wine that it doesn’t really need any food to coax it out at all, it’s the perfect party wine.
about our drops
Each quarterly drop is purpose-made for our members around the theme of the release, and will differ every quarter. With each shipment, you will receive the equivalent of 6 bottles, which may be 6 bottles of the same wine, or a combination of different wines. The theme and wines will change from quarter to quarter, but will always be thoughtfully made and produced exclusively for our members. The wine may be white, red, rosé, sparkling, or a combination of those, but will always be delicious. If you particularly love a wine in the release, as a member you may purchase additional bottles through the GESTALT website. Over time, we will introduce additional wines available to everyone, with members enjoying a significant pricing discount.
creating
awkward silence
The idea for Drop 009 was for a big, juicy, lightly spicy Zinfandel. We sourced some stellar Zinfandel, as well as smaller amounts of other old school blending varieties, from some really well regarded Napa and Sonoma vineyards with long histories of producing outstanding wines. As we prepped for the bottling, the production team got in touch with final paperwork showing the blend percentage. Lots of Zinfandel, but not enough to be called Zinfandel on the label. Someone, we won’t say who, literally forgot to carry the one and turned our “Zinfandel” into a “Red Wine”. Dave is pretty routinely referred to as a Marketing Genius in the press, but when it came to this math calculation…Awkward. Silence.
this drops
label
Tea stained, crumpled and thread bare. We took vintage photographs and put them through the wringer. The resulting labels evoke that flustered feeling of saying “you too!” when the waiter says enjoy your meal.
this drop's zine
All things awkward, all things quiet or uncomfortably silent. Drop 009’s quarterly zine is quintessentially Gestalt in our literal interpretation of the theme. Diving deep by exploring the long radio silence during Apollo 13’s return to earth, and keeping it light with gaffes like the Dan Quayle potato(e) debacle. You might learn something, or just shudder from the cringe of a particularly awkward moment in history.
the art object
Our theme is explored further through the art of visual mending, we invite our members to breathe new life into well loved garments with our custom “awkward silence” sewing kit. Every drop our art object is meant to be an extension of the theme, and for Drop 009- we thought what better way to expand on awkwardness than planning ahead for when a button pops or a seam unravels in an untimely moment.